注意！自發貨配送方式操作誤區

2022年4月20日 16:19:37 來源：喜運達

最近有賣家表示由于使用后臺多渠道配送導致店鋪受限！具體怎么回事呢？我們一起來看看，拒絕踩坑！

據這位賣家說明：她用自發貨來跟賣自己的FBA產品，出了一些單量，為了買家能夠更快速度的收到貨，所以她選擇了后臺多渠道配送的方式，給買家發貨，然后將亞馬遜給的后臺多渠道配送的的單號放了上去，每一單都是這么操作的，結果收到了亞馬遜的警告信：

很多賣家估計都是這樣操作的，因為可以使得買家能夠更快的獲得產品，擁有更好的購物體驗，誰能知道這種方式竟然是違規的！面臨這種情況，需要怎么寫POA呢？

說明原因

①說明原因（由于自發貨訂單物流單號全部使用亞馬遜后臺多渠道配送的方式，導致物流信息無效）

注意：這里一定要把每一個自發貨訂單號和它對應的后臺多渠道配送的單號一組一組的交代清楚。這個對我們POA可以通過具有很大的幫助！

②第二點我們可以說明一下自己不清楚亞馬遜的政策，不知道后臺多渠道配送的單號在這里是不通用的。

③第三點說明一下：自己之所以選擇后臺多渠道配送就是為了可以給買家更快地送去貨物，給他們一個好的購物體驗。

2.采取措施

①說明自己以后愿意使用亞馬遜平臺的自帶的物流模式

②說自己也會提供準確的物流單號，并且快速的送到買家手里

③說明你會認真對待每一個訂單，讓每個客戶都有一個好的購物體驗

3.防止今后有效追蹤率低于預期所采取的措施

這里主要講自己會定時的學習亞馬遜政策，規范制度，具體可以看以下第三部分申訴案例：

3.steps we have taken to prevent from violating Amazon Policy in the future.

3.1We will invite highly experienced operations to train our company employees to ensure that each employee is familiar with Amazon's rules and policies and that they will not violate any Amazon rules again.

3.2 Establish new staff training system. New staff are required to complete the training of Listing Creating, Customer service and Advertising especially about pricing within one month then take examinations to make sure they are qualified.

3.3 Choose the right method to increase market share and promote product popularity. Although we are a new seller on the Amazon platform, we will take some effective approaches to expand business between customers.

3.3.1) Improve the quality of our products and keep our products affordable and of high quality.

3.3.2) Ensure exact match between material objects and website descriptions.

3.3.3) Provide a pure white background and high-quality images over 1000 pixels to help customers better understand the product visually.

3.3.4) Ensure that products are categorized in the correct category so that they can be more easily found by browsing.

3.3.5) Provide competitive prices for our products, including providing transportation incentives, while ensuring quality, while keeping our products affordable and maintaining good quality.

3.4 Establish a monitoring team: monitor the health of our account daily, as this will allow us to prevent certain issues from occurring or deal with them as soon as we become aware of them. The areas that need monitoring include but are not limited to:

3.4.1) Review of products before they are put on the shelf.

3.4.2) Record daily sales and check for reasonableness.

3.4.3) Whether inventory is in compliance with records.

3.4.4) Check whether there is an abnormal increase in the number of visitors per day.

3.5 Improving after-sales service capabilities: Customer messages must be answered within 12 hours: After-sales departments are required to respond faster and more actively to any issues in customer orders, and we promise that all issues will be responded or resolved within 12 hours and provide customers with good solutions.

In the future, if we don’t understand, we will ask Amazon's seller help center to avoid violating Amazon rules again.

We hope Amazon can give us a chance. We believe we can make good results on Amazon. We insist on customer focus and let every customer have a best shopping experience

來源：喜運達